Advantages of Employing an Online Brokerage for Your Independent Design Company

In the digital age, online brokerage platforms have emerged as a game-changer for freelance designers, offering numerous benefits that traditional methods can't match.

One of the most significant advantages is waking up to find a big project waiting, already funded, thanks to these platforms. They provide access to a global marketplace, potentially expanding the reach of your freelance design business.

These platforms also offer payment protection features to ensure a secure transaction. For instance, they provide hourly-pay guarantees and escrow for fixed-price projects, reducing the risk of a client default. This means you can focus on your work without worrying about payment issues.

Clear communication with clients is crucial, especially when projects can be closed even when you're not available. Properly outlining specifications and requirements can help avoid any uncertainty.

Joining the big four internet brokerages - Elance, Odesk, Guru, and Freelancer.com - is free, reducing marketing costs significantly. While the leading persons and companies behind these platforms may not be explicitly detailed, notable brokers include Finanzen.net Zero (a subsidiary of Axel Springer SE), eToro (a well-known online broker with origins in Cyprus), and lemon.markets (founded by Max Linden), who are key players in the online brokerage space in Germany.

Another advantage is the elimination of cold calling. These platforms remove the stress of reaching out to potential clients, making it easier for freelancers who are afraid of cold calling.

Moreover, payment on these platforms is typically faster than in the traditional, offline world, where wait times can exceed 90 days.

Contrary to popular belief, international clients are not reluctant to pay market rates for work. Many businesses in developing countries pay competitively, making these platforms a valuable source of high-paying projects.

However, it's important to note that additional connections require paying for credits. Still, the benefits of these platforms far outweigh this minor cost, making them an invaluable tool for any freelance designer looking to grow their business.

Following the rules of implementation on these platforms ensures timely and secure payment, making them a reliable choice for freelancers. So, if you're a freelance designer looking to take your business to the next level, consider giving online brokerage platforms a try.