Appointment of Preeti Vyas as President overseeing Content Strategy, Partnerships, and Consumer Products at Mythik
In the ever-evolving world of media and entertainment, Mythik is making waves as it undergoes a significant digital transformation. This change is not only revolutionising the company but also the industry as a whole.
Mythik, a leading player in content strategy, has announced the launch of a new mobile app and a newsletter, designed to keep users connected to the latest industry news, insights, and analysis. The app offers a convenient way to access Mythik's content on a mobile device, providing real-time updates on the website's content.
One of the key subjects of interest within Mythik's content strategy is Eastern mythology, a rich and diverse field that the company is leveraging to create engaging and informative content. Among the many stories they are exploring, Amar Chitra Katha, a classic and beloved series, holds a special place.
Preeti Vyas, who is associated with Mythik, has been instrumental in the company's focus on Eastern mythology. However, information about her role or hiring date at Amar Chitra Katha remains unclear.
The app also allows users to save their favourite articles for future reference, making it an ideal tool for those who want to stay up-to-date on industry-related content without missing a beat.
The app is available for smartphones and the website's community, which boasts over 2 million industry professionals, can easily share the news via Telegram, Facebook, or by copying the link. Subscribing to the newsletter provides the latest insights and analysis straight to your inbox.
The app was designed with the aim of providing industry insights and analysis, and it was published on Sep 2, 2025, at 03:11 PM IST. The article can be found on our website for those who wish to read more about this exciting development.
Mythik's digital transformation is a testament to the company's commitment to innovation and its dedication to staying at the forefront of the media and entertainment industry. With its focus on Eastern mythology and its user-friendly app, Mythik is set to captivate audiences and continue to shape the industry for years to come.
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