Authorities in Germany have issued a license for a unique green initiative: an environmental lottery. This unusual fundraising venture aims to generate revenue for eco-friendly projects and conservation efforts.
In a unique and innovative move, Burda Verlag has launched the first German climate lottery, named ClimaClick. The lottery aims to engage customers in climate protection efforts, with a portion of the stakes from each ticket sale going towards funding climate projects.
ClimaClick is a non-profit social lottery that supports climate projects worldwide. Customers can choose from three categories of projects to support: Nature & Landscape, Environment & Resources, and Education & Research. Examples of projects that can be supported include reforestation efforts, environmental projects at schools, the protection of German moors, and the greening of schoolyards.
Barbara Wörz, Head of Consumer Products at BurdaDirect, explained the motivation behind the launch, stating, "We must constantly find new ways to reach people in all parts of society and raise awareness for climate protection. 'ClimaClic' is one of these ways, translating the topic of sustainability in a new and tangible way. We want to use our expertise at BurdaDirect and the reach of Burda Verlag to bring this project to the center of society."
ClimaClick tickets are available as flexible subscriptions or in various price classes. Players can win up to two million euros or 1,000 euros daily by buying tickets for the ClimaClic lottery. Another 30% of the stakes from ClimaClick are used to pay out winnings to winning players. The remaining funds from ClimaClic go towards the operation of the lottery.
It is not known whether the funds from this gaming tax will be used for projects, as the precise distribution mechanism cannot be confirmed without exact details for ClimaClic. However, in general, climate lotteries like ClimaClic typically allocate a portion of ticket sales revenue to environmental or climate-related projects, with the rest often used for prize payouts, operational costs, and sometimes charitable causes.
The state approval for ClimaClick was granted in May 2022. It is important to note that, unlike ClimaClick, there is no standardized practice that funds from online gambling are directed to environmental projects in Germany; usually, gambling revenues go to state coffers, regulatory bodies, or general public budgets, depending on legislation.
Clima protection is seen as a responsibility of every person in society, and everyone can contribute. With ClimaClick, BurdaDirect has taken a novel approach to engage customers in climate protection, offering a new and tangible way to support climate projects. For more detailed information about ClimaClic’s fund distribution or environmental funding from online casino revenues in Germany, it is recommended to consult official sources from Burda Verlag or relevant German regulatory authorities.
What about using the latest trends in gambling to promote climate change awareness and environmental science? ClimaClick, a unique non-profit social lottery, combines casino-and-gambling with climate-change by supporting environmental-science projects worldwide. Instead of traditional lottery winnings, players can support reforestation efforts, school environmental projects, moor protection, or greening of schoolyards, among others. While it remains unclear if funds from gaming taxes will be used for climate projects, ClimaClick is setting a trend for future lotteries in casino-and-gambling and lotteries industries to contribute positively to societal issues.
