BetMGM Introduces 'Make It Legendary' Campaign Featuring Jon Hamm as Star

BetMGM Unveils "Make it Legendary" Advertising Campaign

BetMGM, the renowned gambling entertainment company, has launched a new advertising campaign titled "Make it Legendary." The campaign, created in collaboration with ad agency Highdive, aims to refresh BetMGM's brand identity and highlight its growing entertainment ecosystem.

The "Make it Legendary" campaign does not focus on any specific product or service offered by BetMGM, but rather on the exceptional hospitality, elevated experiences, and unlocking a world of possibilities that the company promises.

The first advertisement of this campaign, directed by Noam Murro, is scheduled to debut on August 30 during college football broadcasts. Mad Men star Jon Hamm features in the advertisement, lending his charm and charisma to the campaign.

Hamm, who is known for his stylish portrayal of Don Draper, has praised the campaign, stating that BetMGM is all about style, and the "Make it Legendary" campaign captures that energy. He further added that the campaign is witty, cinematic, and shows that betting with BetMGM is an unmatched experience.

Additional placements for the campaign are planned across television, digital, social media, and BetMGM venues nationwide. The campaign was launched in the United States and is part of BetMGM's ongoing efforts to redefine the gambling entertainment landscape.

BetMGM's new advertising campaign is set to air during college football broadcasts on August 30, promising an unmatched experience, exceptional hospitality, and a world of possibilities. With the stylish Mad Men star Jon Hamm as the face of the campaign and creative direction from Highdive, the "Make it Legendary" campaign promises to be a game-changer in the gambling entertainment industry.