Bragg Gaming Appoints Scott Milford as EVP to Speed Up Progress in Casino Game creation
Posted on: June 5, 2025, 01:16h.Last updated on: June 8, 2025, 07:03h.
Scott Milford lands at Bragg as EVP of group content, driving US market ambitionsA fresh chapter in Bragg's US expansion plans
Bragg Gaming Group is stepping up its US growth game with the appointment of Scott Milford as the executive vice president of group content. Milford brings 25 years of sector experience, honed at game innovation powerhouses like Aristocrat Leisure Ltd., Konami Group, and Aruze Gaming.
In his new role, Milford will take charge of Bragg's in-house gaming studios – Wild Streak Gaming, Atomic Slot Lab, and Indigo Magic – spearheading their strategic development and delivery.
Matevž Mazij, Bragg's CEO, lauded the hire, stating, "Scott Milford is an absolute game-changer for Bragg. His vision, years of in-the-trenches expertise, and proven track record in building global game development teams will turbocharge our growth."
Milford's objectives include capitalizing on Bragg's unique IP, such as the Connect & Collect mechanic, ensuring the company's status as the inventive force in iGaming.
Canadian Gaming: Powering Bragg's US Expansion
The arrival of Scott Milford coincides with a defining juncture for Toronto-based Bragg, a B2B iGaming content and technology company. In its Q1 2025 financial results, Bragg reported a stunning 150% year-over-year increase in US revenue, fueled by its proprietary online casino content. Overall Q1 revenue reached US$28.6 million.
Bragg's commitment to its proprietary content is unwavering, as it seeks to captivate new opportunities in the regulated US and Canadian iGaming markets.
Enhancing Bragg's Value Propositions
Improving product mix, with an increased emphasis on higher-margin proprietary content, lies at the heart of Bragg's strategy. In January, the company announced an expanded partnership with Caesars Entertainment, which includes exclusive game development and the lease of Bragg's Remote Gaming Server technology. This collaboration enables Caesars to create its own proprietary online casino games, catering to the regulated Canadian and US markets.
Milford will also oversee partnerships through the Powered by Bragg program, collaborating with in-demand studios like King Show Games, Bluberi, and Gamomat.
Progressing Together
"Bragg is like nothing I've seen before," proclaimed Milford. "They're not trend followers; they're trendsetters. I can't wait to propel Bragg's exceptional teams and partners to unparalleled heights, crafting cutting-edge online casino experiences that redefine gaming."
Indeed, Bragg's trajectory—driven by strategic leadership and synergistic partnerships—poises it to exceed its double-digit growth targets for 2025, as it strives to lead the charge in a continuously evolving US iGaming industry.
- Scott Milford, with his extensive experience in the gaming sector, will lead Bragg Gaming Group's in-house studios (Wild Streak Gaming, Atomic Slot Lab, and Indigo Magic) instrategic development and delivery, as part of the company's US expansion plans.
- Bragg Gaming Group, a B2B iGaming content and technology company based in Toronto, reported a significant 150% YoY increase in US revenue in Q1 2025, driven by its proprietary online casino content.
- Bragg's strategy for growth involves improving its product mix, with a focus on higher-margin proprietary content, as seen in its expanded partnership with Caesars Entertainment for exclusive game development and leasing of Remote Gaming Server technology.
- Milford will also oversee partnerships through Bragg's Powered by Bragg program, collaborating with popular studios like King Show Games, Bluberi, and Gamomat, as part of Bragg's aim to captivate new opportunities in the regulated US and Canadian iGaming markets.
