"Cannstatter Curve Criticizes Unnecessary Tradition in VfB's Unique Jersey"

VfB Stuttgart Marks 100th Anniversary of Club Badge with Controversial Jersey

VfB Stuttgart's first home game of the Bundesliga season, against Borussia Mönchengladbach, holds special significance as the club's iconic badge celebrates its 100th anniversary. However, the club's marketing department's decision to wear a completely white jersey with only a red badge has sparked criticism from the active fan scene.

The special jersey, unveiled online on Wednesday, features a white VfB crest on the chest, a departure from the traditional coloured crest. Many fans consider this design choice a "disgrace" and a disrespect to the club's traditional identity, particularly the iconic "Brustring" on the jersey.

The decision to give the badge the sole spotlight for its 100th anniversary has also been met with mixed reactions. While some fans and the club are celebrating this anniversary in various ways, many others see this intention differently. A banner displayed during the fan march before the game reads: "In the anniversary year, you've lost the badge and the crest. You haven't understood anything about tradition and history!"

The main sponsor LBBW has stepped back from the badge for this matchday, allowing the focus to be solely on the anniversary. The matchday is themed around the club's badge, with the banner in the Cannstatter Kurve adding to the celebratory atmosphere.

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The club's marketing department made this design choice in collaboration with their kit supplier, Jako. Fans, however, hope that future celebrations will better reflect the club's rich history and tradition.