Expanding Pet Fashion Sector Anticipated to Hit USD 9.1 Billion by 2033, Projected at a Healthy 5.6% Annual Growth Rate
In the world of pet care, 2024 saw a significant shift as the global pet apparel market expanded, dominated by a mix of established retailers and premium niche brands.
One such brand, Milk & Pepper, with its European design aesthetic, continued to expand its international presence, appealing to pet owners seeking fashion-forward options. The growing trend of treating pets as family members led to increased spending on pet apparel, with North America leading the market with a 54.6% share, valued at approximately USD 2.8 billion.
Pet owners were not just buying apparel for fashion, but also for specific seasons and functions. Cotton remained the most preferred material, but there was a rising demand for pet apparel made from sustainable and eco-friendly materials.
Petco Animal Supplies, Inc. held a dominant position in the market due to its expansive retail footprint and diversified product range. Pet Specialty Stores also held a significant market share as the primary distribution channel.
In the functional segment, Petrageous Designs LLC and Canada Pooch stood out, offering weather-resistant and comfort-focused garments. Apparel such as coats and sweaters were used to protect pets from harsh weather conditions.
The market growth was anticipated to occur at a compound annual growth rate (CAGR) of 5.6% from 2024 to 2033, with the global pet apparel market expected to reach approximately USD 9.1 billion by 2033.
The growth in North America was attributed to the rising humanization of pets, widespread adoption of companion animals, and heightened awareness regarding pet fashion and seasonal protection. The loungewear trend was also capitalized on by brands like Bedhead PJs, emphasizing coordinated sleepwear for pets and owners.
Luxury pet fashion brands like Bitch New York and Moshiqa were gaining traction among high-income pet owners seeking designer apparel. Meanwhile, brands like TRIXIE Heimtierbedarf GmbH & Co. KG offered mid-range and accessible fashion-forward designs, appealing to mass-market consumers.
However, one area of interest that remains unclear is the company that received a significant investment of 4.42 million euros in 2024 for developing an AI system to detect early disease signs in pets. Despite extensive search results, the specific company related to AI for early disease detection in pets with a 4.42 million euro investment could not be identified.
Lastly, brands like Ruffwear and Hurtta have positioned themselves in the outdoor and adventure gear category, appealing to active pet owners seeking durable and functional apparel for their pets. As the pet apparel market continues to evolve, it's clear that it will continue to cater to the diverse needs and preferences of pet owners worldwide.
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