Global finance leader from Charles Schwab, appointed as new Chief Financial Officer at IPG Mediabrands

In a significant move towards achieving sustainability goals across regions globally, IPG Mediabrands has announced two key leadership appointments. Guy Beach, a seasoned veteran from IPG, will take on the role of global president, while Marlene Pelage-Bates will join as the global chief financial officer (CFO).

Guy Beach brings extensive experience to his new role, having spent a significant portion of his career with IPG. His responsibilities will include leading the implementation of core operational transformation initiatives and working closely with regional CFOs and global controllers.

Marlene Pelage-Bates, on the other hand, comes to IPG Mediabrands from Amazon, where she held the position of Senior Marketing Manager. In her new role as global CFO, Pelage-Bates will oversee corporate financial planning and analysis, manage global profits and losses, and lead a team of global agency brands. She will also be responsible for the global controller functions across the network.

Pelage-Bates will work closely with Beach, providing strategic financial guidance as the company embarks on its journey towards sustainability. She will play a crucial role in ensuring the financial health and growth of IPG Mediabrands on a global scale.

These appointments are a testament to IPG Mediabrands' commitment to strong leadership and strategic growth. With the combined expertise of Beach and Pelage-Bates, the company is poised to make significant strides in achieving its sustainability goals and maintaining its position as a leader in the industry.

As these changes take effect, the entire industry watches with anticipation, eager to see the impact of these new leadership appointments on IPG Mediabrands and the broader advertising landscape.