Insights into Bluefin's Latest COLORFRAME Innovation

Bluefin Introduces COLORFRAME: Customizable Digital Signage Frames

Bluefin, a leading provider of digital signage solutions, has announced the introduction of COLORFRAME. This innovative new option allows customers to choose from dozens of RAL color finishes for their screen frames, providing a unique opportunity to seamlessly integrate digital signage with any space or make a visual statement that aligns with brand colours or interior design concepts.

The COLORFRAME is designed to be affordable and available at scale, making it an ideal choice for various settings such as retail, hospitality, corporate, and public spaces where cohesive, on-brand environments are desired.

With COLORFRAME, customers can embed their preferred operating system (BrightSign, Intel, or Android) into any display using Bluefin's FLEX-OS platform. This feature extends creative freedom to interior designers, architects, and brand managers, enabling them to match brand colour palettes or complement interior design schemes.

Tim Bailey, COO of Bluefin International, commented, "COLORFRAME extends our 'If we can, we will' motto into the realm of colored frames." By offering color customization, Bluefin aims to help clients create cohesive, on-brand environments using digital signage.

The frame itself becomes part of the brand story with COLORFRAME. Frame colours can help digital signage blend in or stand out, transforming functional displays into intentional design elements. In fact, before the digital signage turns on, COLORFRAME already makes an impression.

In response to the emerging market need for frames to integrate seamlessly with their space or make a visual statement, Bluefin has developed COLORFRAME. Key clients in related industries, such as Coastal Source, Lutron, Draper at Home, and Access Networks, which focus on high-performance outdoor audio, lighting, automation, shading, and network solutions, have expressed interest in this new offering.

In summary, Bluefin's COLORFRAME empowers customers to tailor the colour of their display frames to match their space or brand, offering a versatile solution for digital signage that serves both as a functional tool and a design element.