Interview Questions for Alex Tomlinson and Gregory Geny, Co-founders of BeRightBack

BeRightBack (BRB), an innovative online travel platform based in London, is shaking up the travel industry with its unique subscription-based service. For £200 per person per trip, users can select their preferred date of travel and type of trip, with the promise of a surprise destination.

The vision of BRB is to provide a seamless travel experience, encompassing everything from car hire to tailored experiences in the destination. Co-founders Alex Tomlinson and Gregory Geny aim to avoid cookie-cutter experiences and focus on providing unique, personalized travel recommendations.

Tomlinson, with a background in design and product, and Geny, who has worked in startups across multiple industries, believe that using data and insights can surprise customers by suggesting less touristy destinations and riding early travel trends. By collecting user data and generating insights and analytics, BRB can open customers' eyes to destinations they would never have thought of, potentially finding their new favourite cities.

To gather first-party customer data, BRB conducts a survey at sign-up to understand travel preferences. This information is used to group similar customers and optimize experiences. The platform also plans to expand data collection to include third-party sources, providing value to customers without compromising privacy.

One interesting feature of BRB is the most popular trip type, #4theGram, which sends customers to cities that look great through a camera lens. Connecting a Spotify account to BRB could provide insights into music preferences for personalized travel recommendations.

BRB aims to bring convenience to travel, similar to services like Uber and Deliveroo. The founders share a belief that they share similar problems with millennials, who are time-poor and struggle with budgeting for travel. Users can use filters to refine their search and find out the details of their trip a month before travel.

Currently, BRB is only available to travelers in the UK. However, the company plans to expand to new territories across Europe. With its focus on providing a traveler-first solution, democratizing concierge experiences to people with lower incomes, and its commitment to personalization, it's no wonder that BRB is making waves in the travel industry.