LG recognizes the superiority of OLED technology, leading its efforts to enhance Mini LEDs to resemble the quality of the LG C5 OLED TV.
LG, a company primarily known for its OLED TVs, has announced the rebranding of its QNED TV line as the QNED Evo series. The new line is part of LG's efforts to improve the performance of its Mini LED TVs and bring them closer to the quality of its OLED TVs.
The QNED Evo series will feature the successful Zero Connect wireless interface box, which has been successful on the M4 OLED TV. However, Zero Connect is not a headlining feature of LG's OLED range. The new series will also boast a super slim design, a 100-inch screen size, and aim to steal Samsung's arch-rival's thunder in terms of the super-slim design for its Mini LED TVs.
LG has highlighted three aspects of the OLED experience it hopes to bring to the QNED range. The company is looking to improve the performance of its QNED TVs by introducing enhanced light-control systems to improve local dimming and reduce blooming. This is a significant step, as Mini LED panels on the market currently cannot match OLED in terms of perfect blacks and zero blooming.
The development of the new QNED Evo series involves LG Electronics' TV Division, led by General Manager Choongbae Seok. The series will be supported by LG's advanced Alpha AI processors and proprietary Dynamic QNED Color technology, combining Mini LED backlighting with AI-driven personalization and webOS 25 smart features.
Despite these improvements, LG is unlikely to unify its OLED and Mini LED offerings in terms of performance. The company admits that Mini LED could learn a lot from OLED technology to improve picture performance. However, historically, LG's backlit models have not performed well.
The LG QNED91 TV, a previous model in the QNED range, received a three-star verdict in a review due to backlight issues, limited viewing angles, and a high price. LG is refocusing its Mini LED vision, with a focus on learning from OLED technology to improve picture performance.
In comparison, the LG C5 OLED TV, a specific model produced by LG, has been rated a five-star set, demonstrating LG's success in the OLED formula. The LG G5 OLED TV is another successful OLED model from LG.
It's worth noting that there are other Mini LED TVs available in the market, as suggested by the presence of a link to a review of the best Mini LED TVs. Samsung is the only company known to have successfully implemented the super-slim Mini LED form factor, with the QN95D as a notable example.
LG has also announced that the Evo branding would be coming to the QNED range, aiming to indicate that the panels in these TVs are brighter and more power-efficient. The QNED range maxes out at 86 inches, and a 97-inch G4 OLED model is not a major unit shifter in LG's lineup.
In conclusion, LG's rebranding of its QNED TVs as QNED Evo series marks a significant step in the company's efforts to improve the performance of its Mini LED TVs and bring them closer to the quality of its OLED TVs. The new series will incorporate enhanced light-control systems, AI-driven personalization, and webOS 25 smart features, among other improvements. However, LG acknowledges that Mini LED could learn a lot from OLED technology to improve picture performance.
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