New York International Auto Show Introduces MINI Cooper S Hardtop Debut

The MINI Cooper S 2-door, the latest addition to the iconic brand, is now in production and will be hitting dealerships across the US in May. This new model marks a significant transformation for the brand, which started 65 years ago with the launch of the original Mini.

Embracing Modernity with Sustainability

The interior of the new MINI Cooper S 2-door focuses on minimalist design and new materials, with an emphasis on sustainability. The brand's commitment to eco-friendliness is evident in the use of recycled materials and energy-efficient components.

Safety and Technology at the Forefront

Safety and technology are at the heart of the new MINI Cooper S 2-door. Equipped with 12 ultrasonic sensors, the car supports various driver assistance systems, aiming to enhance driving safety. The vehicle also boasts the MINI Operating System 9 and an industry-first, high-resolution OLED display with intuitive touchscreen capabilities.

A Go-Kart Feel, Redefined

The new MINI Cooper S 2-door retains the brand's renowned go-kart feel with a suspension and damping system designed for agile handling. The car is exclusively available with a 2.0-liter 4-cylinder engine that generates 201 horsepower and 221 ft-lbs. of torque, allowing it to accelerate from 0 to 60 MPH in 6.3 seconds.

Customization Options Galore

US customers can customize their new MINI Cooper S with a variety of options. Depending on the trim, the car is available with different body paint finishes and interior trims. An exclusive option with the Favored Trim package is the Spray-Tech design of the Multitone Roof, featuring a three-color gradient.

For those who want to add a unique touch, two projector units are available that beam graphics onto the dashboard. The base MSRP for the new MINI Cooper S 2-door is $32,200 plus $995 destination and handling.

A New York City Premiere

The next-generation 2025 MINI Cooper S 2-door was premiered in New York City, marking a new chapter for the brand. The car features contemporary minimalism in its new compact design, with horizontal LED daytime lights.

Made in the USA, under BMW's Control

The new MINI Cooper S 2-door in the USA is produced and sold by MINI USA, a subsidiary of BMW Group. The vehicles are manufactured under BMW's control without public mention of a partnership with another company for production. All colors can be combined with one of three roof colors, creating a variety of contrasts.

A Continuation of a Legacy

The new MINI Cooper S 2-door is part of a significant transformation for the brand, which started 65 years ago with the launch of the first Mini. This new model continues the brand's commitment to innovation, sustainability, and the unique driving experience that MINI is known for.