PariPesa Named Official Betting Partner of OL in Africa
PariPesa, established in 2018, has been named the Official Betting Partner of Olympique Lyonnais (OL) across Africa. This partnership promises an array of benefits for African fans, including co-branded content and VIP match experiences.
Harry Moyal, Deputy General Manager of OL, expressed his excitement about the collaboration. He anticipates that the partnership will bring the OL brand closer to African fans through PariPesa's user-friendly platform and established presence in the region.
Damilare Obadimu, PariPesa Africa's Chief Business Development Officer, shares this enthusiasm. He looks forward to delivering unmatched fan experiences through co-branded digital campaigns, exclusive experiences, and community activations. Both OL and PariPesa aim to innovate in fan experiences and digital engagement.
In addition, PariPesa has partnered with football legend Obafemi Martins as their new brand ambassador. Together, they will work towards enhancing the fan experience.
The partnership between PariPesa and Olympique Lyonnais is set to bring African fans closer to the club through a range of co-branded content, VIP experiences, and tailored competitions. Both parties aim to innovate in fan engagement and digital interaction, with the support of football legend Obafemi Martins.
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