Soft Drink Giant Coca-Cola Begins Significant Advertising Campaign for New Product Aha Sparkling Water

Actors Lauren Lapkus and Colton Dunn are prominently showcased in the advertising campaign

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2025 September 12 . 3:58 AM

1 min read

Coca-Cola Announces Primary Promotional Campaign for Aha Sparkling Beverage

Coca-Cola's Aha Sparkling Water Launches Major Ad Campaign

Soft Drink Giant Coca-Cola Begins Significant Advertising Campaign for New Product Aha Sparkling Water

Coca-Cola's Aha sparkling water is set to make a splash this summer with the launch of its first major advertising campaign. Titled "Can I Get an Aha?", the campaign promises to be a unique and memorable experience for viewers.

The flavored sparkling water, which has already captured an 8% market share of the category, was previously available in stores nationwide. Coca-Cola sees significant potential behind the brand, according to Ulises Ramírez, group director of Coca-Cola's hydration portfolio for North America.

The ad campaign, created by creative agency Preacher, features actors Lauren Lapkus and Colton Dunn. In the ad spots, the actors insert "aha" into nearly every word they say, creating a catchy and humorous tone. Examples of the dialogue include "Ahawesome," "Tahaco platter," and "I'm feeling a little fahamished."

The ad campaign will air on television, audio, social, and streaming channels throughout the summer, but the exact start date has not been specified. It's expected to be a significant marketing effort for the product, aiming to further increase its popularity and market share.

With its unique approach and memorable tagline, Coca-Cola's Aha sparkling water's "Can I Get an Aha?" campaign is sure to be a talking point this summer. Whether you're a fan of flavored sparkling water or not, it's worth keeping an eye out for these ads as they make their way onto your screens.