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Tesla increases costs alongside dropping sales figures

Tesla boosts Cybertruck's 'Cyberbeast' variant price substantially, amidst slow sales, leading to a climb in Tesla shares.

Struggling sales don't deter Tesla from boosting costs
Struggling sales don't deter Tesla from boosting costs

Tesla increases costs alongside dropping sales figures

Tesla's Cybertruck: A Mixed Bag of Price Hikes, Recalls, and Volatility

In a surprising turn of events, Tesla's Cybertruck is experiencing a significant depreciation of over 30 percent in the used car market. This trend, however, seems to contrast with the electric vehicle giant's stock performance. On Friday, Tesla's stock surged 6.2 percent to $340, making it one of the top gainers in the Nasdaq 100 and S&P 100.

The surge in Tesla's stock was triggered by hints suggesting a possible interest rate cut by Federal Reserve Chair Jerome Powell. The stock remains volatile and is only suitable for daring traders. DER AKTIONÄR continues to advise staying on the sidelines with the Tesla stock.

Tesla's latest move in the Cybertruck segment is the price increase of the luxurious "Cyberbeast" variant. Now priced at $114,990, the "Cyberbeast" is $15,000 more expensive than its previous price. This price hike is another sign of how Tesla views the future of electric vehicles and the automotive industry.

The "Cyberbeast" variant now comes standard with a "Luxe Package," which includes monitored full autonomous driving and free access to the Supercharger network. Tesla CEO Elon Musk stated that the company has the capacity to produce more than 125,000 Cybertrucks annually and potentially 250,000 in 2025.

However, the Cybertruck's journey has not been without challenges. Sales of the Cybertruck are below expectations, and the vehicle is struggling with declining sales and a damaged brand image. Last year, international dealers offered imported Cybertrucks at significantly increased prices, reaching up to €234,900 including VAT.

In a recall earlier this year, approximately 46,000 Cybertrucks built between November 2023 and February 2025 were involved. A possible certification in Europe for the Cybertruck remains open. It's important to note that the Cybertruck is not offered on the European market, and there are no official prices due to lack of local approval and regulatory hurdles.

In other news, software revenues now account for over 20 percent of Tesla's total profit. With the increasing focus on robotics and autonomous vehicles, it's likely that this percentage will continue to grow in the future.

Mr. Bernd Förtsch, the management and majority shareholder of the publisher Börsenmedien AG, has directly or indirectly taken positions in Tesla financial instruments. This development adds another layer to the intriguing story of Tesla and its Cybertruck.

As the Cybertruck continues to navigate its way through the challenges and opportunities, it's clear that Tesla is not resting on its laurels. The company is bundling high-priced features like monitored Full Self-Driving, lifetime free Supercharging, and the optional $20,000 "Foundation Series" package to boost gross margins and secure software revenues. The future of the Cybertruck, and indeed Tesla, remains an exciting prospect for the automotive industry.

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