Three exemplary companies that have mastered their unique brand tones

April 8th, 2024

In the bustling city of London, nestled in the heart of Clerkenwell, lies a creative digital agency that's making waves in the industry. KOTA, a specialist in creative web design, web development, branding, and digital marketing, is helping businesses across the UK find their voice and resonate with their audiences.

One such success story is Wogan Coffee, a company based in Bristol. With KOTA's expertise, Wogan Coffee has seen a complete transformation in its image. The agency's approach, which emphasises a clear and warm tone of voice, has helped the brand connect more deeply with its customers.

Monzo, the digital bank that revolutionised financial communication by speaking to customers like human beings, is another shining example. Maintaining consistency in tone of voice is a challenge for many brands, but comprehensive guidelines, regular training, and organised editorial calendars have helped Monzo keep its friendly and straightforward tone consistent across multiple channels and touchpoints.

Innocent Drinks, known for its playful and engaging tone of voice that showcases its brand ethos of simplicity and goodness, is another brand that has benefited from KOTA's services. The agency's ability to capture a brand's essence and translate it into a consistent and resonant voice is truly remarkable.

BrewDog, the rebellious brewery with a bold mission, also found a perfect match in KOTA. The agency's understanding of BrewDog's values and mission allowed it to create a tone of voice that aligns perfectly with the brand's rebellious spirit.

DK&A, a leading company in its field, has also had the privilege of having two industry-leading websites designed by KOTA. The agency's creative flair and attention to detail have ensured that DK&A's online presence is as strong and consistent as its offline presence.

For brands looking to audit their tone of voice, KOTA's Brand Pulse Audit tool is a favourite. This new tool can show where a brand's tone of voice is thriving and where it needs improvement, making it an invaluable resource for any brand looking to strengthen its voice and connect with its audience.

If you're interested in learning more about KOTA and how they can help your brand find its voice, you can reach out to them at [email protected]. With their expertise and dedication, KOTA is sure to help your brand resonate with your audience and stand out in a crowded market.

Written by Emily