Wazdan Initiates Extensive Marketing Campaign with Multiple Stages
Wazdan, a leading game provider, has announced the launch of a multi-stage promotional campaign titled "Multidrop," running from June to mid-October 2025. This extensive network promotion, with a total prize pool of €5 million, integrates real-time rewards across Wazdan's slot titles, offering players a seamless and engaging experience [1][5].
The Multidrop campaign consists of seven stages, each offering real-time rewards through various promotional tools. These tools include the Mystery Drop, Mystery Multiplier Drop, and Jackpot Drop, which have not been activated under a shared promotional umbrella by Wazdan until now [1].
Players can earn instant rewards as they play eligible slot games, with the Multidrop system distributing these rewards through randomised triggers embedded directly in gameplay. Traditional leaderboard structures and competitive ranking systems are absent, making the experience hassle-free and encouraging active participation [2].
The prize pool is distributed via Wazdan's network of partnered casino operators, ensuring a wide reach for this exciting promotion. The Multidrop initiative will remain active through early autumn, with regular reporting cycles in place for operators to track campaign performance [4].
Wazdan's Head of Marketing, Izabela Slodkowska-Popiel, stated that Multidrop not only drives player retention but also provides a smooth experience through its integrated real-time reward delivery, which simplifies the process for players and operators alike [2].
The Multidrop framework is already certified across numerous European and international territories, removing the need for jurisdiction-specific adjustments in most cases. Furthermore, the promotional infrastructure can be integrated into daily operations by operators without adding significant overhead [3].
The structure being tested could be applied to other product types if future configurations permit. The Mystery Drop feature allows for random allocation of rewards during active gameplay, while the Mystery Multiplier Drop assigns multipliers to players' winnings through probabilistic triggers [1]. Jackpot Drop introduces variable rewards that align more closely with progressive-style distributions [1].
Each stage within the campaign calendar introduces a slightly adjusted configuration of the available tools, providing an evolving experience for players throughout the promotion [1]. The Multidrop initiative is described as an "alternative engagement path" within Wazdan's product ecosystem, operating without requiring player opt-in or manual activation [3].
The Multidrop campaign commenced on June 23 and will conclude on October 14, 2025. With its innovative approach to network-wide engagement and substantial prize pool, Wazdan Multidrop promises to deliver an exciting and rewarding experience for players across its slot portfolio. [6]
Players can participate in casino games such as slots with real-time rewards through Wazdan's Multidrop initiative, which is a part of their casino-and-gambling offerings. This technology-driven campaign, running from June to mid-October 2025, integrates promotional tools like Mystery Drop, Mystery Multiplier Drop, and Jackpot Drop, enhancing the gaming experience across Wazdan's casino-games portfolio.
