Zenith Collaboration with USM: 5 Distinct Design Aspects Setting This Partnership Apart
Zenith and USM Collaborate on Limited-Edition Defy Chronograph USM Watch
Zenith, a renowned name in Swiss watchmaking, and USM, a pioneer in modular furniture design, have joined forces to create a unique collection that bridges the gap between the two worlds. The Defy Chronograph USM watch is the result of this collaboration, a timepiece that combines the rich historical significance of vibrant colors with the geometric sharpness of the original Defy.
The Defy Chronograph USM watch is housed in a 37.3-mm stainless steel case, reflecting the sharp lines and architectural feel of the historical Defy. The watch's octagonal shape and 14-sided bezel add to this architectural feel, while the pump-style chronograph pushers provide a touch of vintage charm.
At the heart of the Defy Chronograph USM watch is the El Primero 400 movement, a testament to Zenith's innovation. This movement controls the chronograph functions and a subtle date window at 4.30. The El Primero 400 movement, with its 36,000 semi-oscillations per hour, ensures precision and reliability, while its 55-hour power reserve ensures uninterrupted performance.
The movement is revealed through the sapphire case back, bearing both the Zenith star logo and the USM emblem. The ensemble is completed by the legendary "Ladder" bracelet, developed by Gay Frรจres for Zenith in 1969.
The Defy Chronograph USM watch is part of a collection that celebrates the creative DNA of the Sixties. Each edition of the watch is strictly limited, with only 60 pieces produced for each dial color. This exclusivity adds to the allure of the watch, making it a desirable collectible for watch enthusiasts.
The Defy Chronograph USM watch is available through selected Zenith boutiques and authorized retailers, including the color-matched USM Haller box. The USM Haller watch box serves as storage for the watch and is also an independent design object, inspired by USM's innovative modular furniture system, the USM Haller System.
The USM Haller System, first introduced in 1885, is a modular furniture concept that is still popular in architecture offices, design galleries, and private spaces today. The collaboration between Zenith and USM is a celebration of visionary innovations from the 1960s, with Zenith's innovation being the legendary El Primero movement, the first automatic high-frequency chronograph in 1969.
The Defy Chronograph USM watch is priced at 12,000 Euros per model, making it a high-end watch for those who appreciate the fusion of design, craftsmanship, and innovation. The Defy Chronograph USM watch marks another design classic in the long history of both Zenith and USM.
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